In the State of PR 2020, 63% of PR pros said that finding and interacting with journalists is one of their biggest challenges.  Sending a pitch is essentially asking a...

Whether you’re working with an agency or handling public relations in-house, having a solid media list is the foundation for a strong PR program. However, it can be a challenge...

So you’ve decided your brand needs to be on social media, but where do you start? And how do you decide which channels are the best fit for your brand?...

In July, the number of social media users reached 4.57 billion – aka HALF of our world’s population. You read that right – even with all the babies, Grandma’s who...